Web Design & Internet Marketing
Web Site Design & Internet Marketing
I just finished reading the new book by Brian Halligan and Dharmesh Shah entitled, Inbound Marketing: Get Found Using Google, Social Media, and Blogs.
Halligan and Shah are the founders of Hubspot. If you are a Hubspot client, this book will reinforce a lot of concepts used by the Hubspot Methodology. If you are not a Hubspot customer, here is your chance to learn the secrets behind Hubspot’s success.
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If you haven’t already realized the power of social media to reach large audiences in a short amount of time, I have a great example to convince you.
Yesterday I was reading through some of my favorite blogs and came across a story on Mashable about eBay/PayPal & Miller Lite raising money for cancer research – a cause close to my heart after losing my dad to cancer last year. Of course I had to find out more, so I went to http://beatcancereverywhere.com and learned that a $0.01 donation would be made to cancer research for every mention of the #beatcancer hashtag in a blog post, Facebook update or Twitter tweet in a 24-hour period. In addition to raising money for cancer, they were trying to set a Guinness World Record for social media mentions.
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Technology never stands still. As the owner of a web design business, I have to keep on top of the moving trends in my industry or become obsolete. This year, the technology I have embraced is Content Management Systems. Once you have a CMS, you’ll fall in love and wonder how you ever survived without it (just like your cell phone!)
The Benefits of a CMS include:
To Blog or Not to Blog: that has been the question for some time now. Like most people, I have used every excuse in the book:
I’m sure there are many people out there who feel the same way.
So why the change or heart? Well, I’ve finally realized that…
BLOGGING IS GOOD FOR BUSINESS!
